Golf News & Reviews

Plan A Golf Tournament With Total Confidence


13th March 2008

Plan A Golf Tournament With Total Confidence

posted in Golf Tournaments |

If you want to plan a tournament, would you know how to go about it? Why would you want to plan a golf tournament anyway? These questions and more will be answered in this article about how to organize and run a one day golf tournament.

First, let’s get into the question of “why” a golf tournament. As many corporations or companies conduct some of their business on the golf course, it makes sense to go to the next level by sending out golf tournament invitations to your clients or prospects.

Your own corporate golf tournament can be a great way to strengthen business relations with your customers. You can boost your business presence by starting a new and unique tradition, something that everyone will look forward to every year.

Maybe you have heard of the success of other corporate golf tournaments and you want to get in on the action, or maybe your customers are trying to persuade you to plan a golf tournament for them. Whatever the reason, if you can see the business sense in running your own tournament, then you had better find out how it is done.

Do you know how to put together a golf tournament, with total confidence in knowing what you are doing? Even if you are a competent golfer, it doesn’t mean that you will necessarily know the ins and outs of organizing and running a successful one day golf tournament.

Now would be a good time to introduce to you your salvation. A book has been written, that gets rave reviews in the business, which has all the information you need to take on this task with confidence. It is called, Carps Dear Carl; How To Run A Successful One-Day Golf Tournament. It has been described as: “Simply the most in-depth and detailed manual on how to organize and run a successful one-day, small business golf tournament ever written!”

The book is written by Steve Carper, a veteran organizer of golf tournaments of more than 20 years, who also has four decades of service in the food and beverage industry.

The “Dear Carl” part is based upon a series of three letters written by Steve to Carl Haas, the Director of Golf at Meadow Creek Golf Course in New Meadows, Idaho (now retired) who had requested his advice on running a bar / restaurant golf tournament for a client of his who wanted to start her own wonderful tradition.

Wayne Hutchings, Tournament Director at Boise Ranch Golf Course from 2001 through 2005, once told Steve:

“Steve, out of all the tournaments I work every year, yours is absolutely the most organized, hands down. It is a pleasure working with you.”

So, here is a little of what you will learn from Steve’s experience in organizing and running a corporate or small business golf tournament:

• How to Recruit and collect golf tournament prizes (this is much easier than you think)

• Organize prize distribution (it took this village idiot several years to figure out the easier, softer way)

• Correctly sign up players (there is a wrong way?)

• Give non-handicapped players an accurate handicap (there are very complicated ways to do this; I simplify it for you)

• Correctly conduct a blind draw (unless your golf tournament is for charity purposes, I give you the one reason why you should never let teams form themselves and I’ll teach you the one and only way to draw teams where all the team handicaps are shockingly close)

• Collect and disperse prize money (yes, winners should win, but you’ll learn why they shouldn’t win big)

• Raise more money for your prize pool (smaller tournaments can rigorously boost monies by this technique but I personally do not use it as I feel it jeopardizes the integrity of the game)

• Properly recognize your golf tournament sponsors (the hows and whys concerning the fine art of recognition)

• Choose the correct golf tournament format (size does matter and I disclose why)

• Use video and photography (c’mon, is this really that important?)

• How to “Brand” your tournament (your brain should churn out ideas like Toyota does cars after reading these examples)

Plus a lot more; Steve is not worried about exposing every last detail about how to put together a golf tournament. You will benefit by learning not to make the embarrassing mistakes he made when first starting.

So if you want to plan a golf tournament with total confidence, you need Carps Dear Carl. Believe me, your corporate golf tournament will run like a well oiled machine when you apply what you learn in this book.

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